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- Digital Marketing, Google, Google Updates, Search Engine Optimization, Seo
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One of the most widely used tools in Digital Marketing, the Google’s URL submit Tool is DEAD! The ‘Submit a URL’ tool by Google allowed its user to submit URLs enabling faster indexing of the website. Google has suggested people to use Search Console’s Fetch & Submit tool. Alternatively, site owners can notify Google about new pages with a sitemap file.
The announcement came from the Google Webmasters’ Twitter account:
This update majorly affects Digital marketers and SEO companies. Since this update will only allow the people who have verified ownership of the website, it will be a great impact on digital marketing companies who handle their clients.
With the removal of the Public URL Submission tool, Google is now instructing people to ‘Fetch as the Google’ option in the Search Console. Website owners can also use the Sitemap files to get their web pages indexed. To submit a URL to Google’s index via Search Console, follow the steps below:
- Perform a fetch (or fetch and render) request for a URL using Fetch as Google.
- Click “Request indexing” next to the fetch in the fetch history table.
- Select whether to crawl only that single URL, or that URL plus its direct links.
- Click “Submit” to queue your request.
Google allows site owners to submit up to 10 individual URLs per day. Note that recrawling is not immediate or guaranteed. It also takes several days for a successful request to be granted.
Why Google has discontinued the public URL submit tool feature?
The main reason behind shutting down the public URL submits tool was that majority of people using it were the one who never owned the page. Mostly these are SEOs and similar people working on the third party sites.
One of the limitations of submitting URLs via Search Console is that people will only be able to submit URLs from sites they have verified ownership of.
The strategic decision was the result of a well thought out process. After detecting the misuse of the tool for indexing bulk URLs, Google was impelled to discontinue it.